Sofia Juarez: Photos to be shown nationwide on semi trucks

Other children who have been featured in this program are Shania Supanich (presumably the one found safe in Montana), Agueda Arias, Sofia Hernandez, and Francisco Rios-Carriere. Andre'anna Jackson was supposed to also be featured when the program was launched, but her remains had already been found. It seems to be exclusive to missing children from the state of Washington.
Article from http://www.kndu.com/global/story.asp?s=6788154:

Sofia Juarez Pictures to Appear on Side of Semi-trucks Nationwide to Aid
Search
July 13, 2007 08:29 PM EDT
KENNEWICK, Wash.- A new program by the
State Patrol is extending the search for Sofia Juarez, missing from Kennewick
since February of 2003.
Gordon Brothers Incorporated has postered the
pictures on the side of some of their trailers along with the words, "Have you
seen me?" The trucks will travel nationwide with the hopes someone will
come up with the key clues police need.
Sofia's mother calls it another sign
of hope.
"It's really exciting. It's something new for us. And
I'm really hoping that it really works and sooner or later we have, we're going
to have results for it," said Maria Juarez.
The posters are part of a
program between the trucking company, Kennewick Police and the State Patrol.
This is the sixth missing person statewide to be posted on a truck since the
program started.
One person has already been found in Montana.

From http://www.hydroracing.com/tch/local/story/9128499p-9044664c.html:

Trucking company to aid in search for missing Kennewick girl
Published Friday, July 13th, 2007
NATHAN ISAACS, HERALD STAFF WRITER
The Kennewick Police Department and the Washington State Patrol are expected today to discuss a renewed effort to find Sofia Juarez, who has been missing for more than four years.
The new partnership will put Sofia's picture and contact information on five semi-trucks owned by Gordon Trucking, based in Pacific as part of the two-year program called Operation Homeward Bound.
The trucking company operates throughout the continental United States. The goal of the program is to have as many people as possible see Sofia's picture, which could help spark the one critical tip that would lead to finding her.
This past February marked the fourth anniversary of the girl's disappearance from her home on 15th Avenue in Kennewick. She would be 9 years old. Her case continues to be investigated as a missing and endangered child, according to police.
This would be the second time her picture was posted on a semi-truck. In 2003 a program called Operation Lookout, based in Everett, put as many as 100 pictures of missing children on trucks traveling across the country.
Sofia also was featured on a car during a NASCAR race and on an electronic billboard in New York City's Times Square. She has been featured on TV, nationally and in Mexico.
Detectives continue to receive tips about the case although they are little closer to finding her than they were after she disappeared.
On Feb. 4, 2003, Sofia reportedly asked permission to tag along on a trip to a convenience store about 8 p.m. with an adult who lived in the house. She loved sweets and had a dollar to spend. The store was less than a half-mile away.
But when the adult returned alone about 9 p.m., he told Sofia's grandmother that the little girl had not joined him and that he hadn't seen her.
Within hours, Kennewick police, Washington State Patrol troopers and officers from other departments as well as off-duty officers began searching for the girl. A Washington Army National Guard helicopter with a thermal-imaging camera was brought in to help. Divers searched the Columbia River.
Detectives on the case have chased down tips in Louisiana, Texas, Minnesota, California, New Mexico, Arizona and elsewhere.

If you know anything about the disappearance of Sofia Lucerno Juarez, please call the National Center for Missing and Exploited Children at 1-800-THE-LOST (1-800-843-5678), your local FBI office, or the Kennewick Police Department at (509) 585-4208 or (509)-628-0333.

Sofia's website: http://www.geocities.com/thekarmaclub/sofia.html
You can print a poster of Sofia here.


Photo (left) and age progression (right) of Sofia from her poster.